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Understanding Google’s ‘Helpful Content Update’

Understanding Google’s ‘Helpful Content Update’

For some time now, Google has been spotting when a webpage is written purely for search engine rankings and not for genuine helpful content - demoting the former and favouring the latter. ...more

Content Marketing ,SEO

September 01, 20221 min read

So much content, so little time...

So much content, so little time...

The Playfair Content Circle (In A Square) ⏹️ Content marketing is a surefire way to instil trust, but it can be hugely time-consuming, especially for a small team. ...more

Content Marketing

May 19, 20221 min read

✨ Be inspired: resources for your content marketing

✨ Be inspired: resources for your content marketing

Researching your content can take almost as long as creating your content! Struggling for ideas? Head to these resources for an abundance of inspiration: ...more

Content Marketing ,Resources

May 19, 20221 min read

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